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I want to make sure that you understand that the introduction to your speaker presentation is not called the opening. This introduction is also not your life biography. Largest way too many speakers that think that their life bio is what should be read before the speak curse reaches the podium. A speaker’s introduction really should not be taken lightly, if someone wants to know your bio I’m sure they can read in the program of defendant handout. The importance of the speaker’s introduction is often overlooked. Think about the introduction sets the stage for the speaker.

Here’s what your intro should answer:
- Why are you speaking about this particular subject?
- Are you qualified to speak about what you’re about to speak about?
- And of course why now?

You want to answer why the subject that you’re going to be speaking about is relevant and of the interest to the audience you’re speaking to. So you’re really answering the WI I FM to the audience what’s in it for me because that’s what your audience is asking themselves right before you reach the podium to start your speech. Of course you could always add a number of things which rule help the audience perceive you as an authority on the subject you’re about to speak about. For example mention your work experience, of life experience, awards and any other accomplishments which make you an authority to speak about this subject you’re talking about. So not only is important for you to actually write down this introduction that you want said before your speech. You might want to get a hold of who ever will be doing the introduction to your speech. Make sure they have a clear copy of what you want said before your talk starts.

People remember the beginning and end of every single interaction and talk and you want to make sure that the beginning of your talk is memorable.

Despite Autumn being just around the corner, in the world of business now is the time to start thinking about Christmas. While festive offers and Noel based niceties might be at the forefront of your business plans it’s also important to spare a thought for those loyal clients and contacts who help keep you in the black the other 364 days of the year. Gifting with corporate gifts is not only a great way to thank your clientele but also gives you an opportunity to strengthen your brand message and give customers an insight into your plans for the year ahead. So what to give?

Depending on your business and client, some gifts may lend themselves better than other in terms of corporate presents. For manufacturers of artisan products such as cheese, wine, bread and beer, the logical choice would be to gift clients with items from your own range. You could even go one step further and create a limited edition Christmas product specifically for corporate recipients.

Corporate Christmas gifts aren’t just applicable to businesses who make things. Restaurants, sports clubs and companies working in the great outdoors can offer their clients a hands on Christmas experience be it an all expenses paid for meal, sporting social or outdoor team building day. Offering clients a hands on approach doesn’t just offer a Christmas gift with a twist but also gives them an invaluable insight into your business which – if done properly – can cement their loyalty for years to come.

Finally, for companies in finance, admin and law it can often be difficult to find a gift that’s original yet still represents your company ethos. Here, gift hampers are the perfect solution. Wicker baskets that can be filled with treats and drinks of your choosing, gift hampers can also be stamped with your company logo.

Furthermore, you could also try your hand at some up selling for the year ahead; packing your hamper with sale sheets and catalogues that reiterates your company message in a fun, friendly and festive way; a gesture that will hopefully stay with them for the rest of the year.